ABOUT US
Brand Story

BOBA CHiC
was born in Taiwan—
a land full of warmth, creativity, and human connection.
We believe that Taiwan’s bubble tea culture is more than just a drink—it’s a feeling, a story, and a beautiful moment of interaction with everyday life.
A beverage isn’t only about quenching thirst; it’s a personal taste of surprise, a CHiC experience uniquely yours.


At BOBA CHiC, we never stop innovating. From developing new beverages to exploring cross-industry food, we constantly push boundaries—bringing the taste of Taiwan to the world in exciting new ways.
Whether you’re dreaming of opening your own stylish bubble tea shop or co-creating retail products with us, we offer open, flexible partnerships designed to unlock endless possibilities.
We truly believe: the BOBA MADNESS
starts with BOBA CHiC!
Proudly made in Taiwan, BOBA CHiC is crafted for those who love creativity and seek a lifestyle that’s anything but ordinary.
Let’s start with bubble tea—and together, share Taiwan’s flavor and warmth with the world.